Photo: Lysenko Andrii (Shutterstock)
If
you’re
a
cinephile,
you’re
probably
deeply
grateful
for
the
existence
of
the
Criterion
Channel.
There
are
few
other
places
you
can
go
online
to
see
such
a
diverse
set
of
classic,
arthouse,
independent,
and
hard-to-find
films.
Platforms
like
Netflix,
Amazon
Prime,
and
Max
have
nothing
on
Criterion.
It’s
the
undisputed
king
of
online
cinema.
I
just
watched
a
movie
on
it
last
night
and
had
a
great
time.
This week, Criterion launched a quirky new service that allows you to watch movies curated by the platform itself. Criterion24/7 lets you tune in and be treated to an endless curation of movies from the platform’s massive collection. It’s the casual experience of popping on the boob tube but with higher-quality programming and no commercials.
Criterion hasn’t said much about this new service—maybe because it’s fairly obvious what it is and how it works. We reached out to the company for more details anyway. On the page where the service launched, it merely says: “Don’t know what to watch? Let us choose! Click on Criterion24/7 and drop into a steady stream of must-see movies, any time you want.”
The company behind the streaming service, The Criterion Collection, is well-known in the film world, and it dedicates itself daily to preserving, restoring, and selling Blu-ray versions of classic and contemporary movies.
If you want to access Criterion’s new 27/7 feature, you’ll need an account with the streaming service. On that note, if you are a movie fan, I can’t stress enough what a great deal subscribing to the Criterion Channel is.
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