EA’s
sports
games
are
huge
franchises,
and
soon,
the
company
is
launching
a
mobile
app
to
add
even
more
of
EA
Sports
into
your
life.
As
part
of
an
investor
presentation
today,
the
company
officially
announced
the
EA
Sports
app,
which
will
soft
launch
for
iOS
and
Android
in
Spain
this
fall.
In
a
press
release,
EA
says
the
app
will
be
a
“socially-driven
app”
with
features
like
a
discovery
feed
to
keep
up
to
date
on
news
and
highlights
from
their
favorite
teams,
interactive
challenges
you
can
play
during
and
after
live
games,
and
community
“arenas.”
With
the
soft
launch
in
Spain,
the
app
will
have
“a
combination
of
sports
content,
live
sports
data,
social
messaging,
interactivity,
challenges
and
more
centered
on
Global
Football
in
collaboration
with
longstanding
partner
LaLiga,”
EA
says.
EA
also
says
that
it
aims
to
add
more
sports
to
the
app
in
the
future.
That’s
not
surprising
—
it’s
called
the
EA
Sports
app,
after
all
—
franchises
like
Madden
NFL
or
EA
Sports
College
Football
seem
like
likely
candidates
to
get
folded
in
at
some
point,
too.
EA
CEO
Andrew
Wilson
recently
said
that
sports
would
be
one
of
the
things
the
company
would
“double
down”
on,
so
this
new
app
appears
to
be
part
of
those
efforts.
EA
made
a
bunch
of
other
announcements
today
as
well,
including
that
a
Sims
movie
is
in
the
works
and
that
the
new
Skate
will
hit
early
access
next
year.
(Originally posted by Jay Peters)
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